:root{--paper:#fff;--ink:#111;--ink-mid:#626262;--ink-faint:#767676;--line:#ddd;--orange:#ff5a1f;--pen:2.4px;--pen-thin:1.7px;--wobble:255px 15px 225px 15px / 15px 225px 15px 255px;--wobble-alt:15px 225px 15px 255px / 255px 15px 225px 15px;--gut:clamp(20px,6vw,80px)} *,*::before,*::after{box-sizing:border-box} html{scroll-behavior:smooth;scroll-padding-top:16px;-webkit-text-size-adjust:100%;text-size-adjust:100%} body{margin:0;background:var(--paper);color:var(--ink);font-family:Kalam,'Segoe Print','Comic Sans MS','Comic Neue',cursive;font-weight:400;font-size:clamp(1rem,1vw + .78rem,1.16rem);line-height:1.55;-webkit-font-smoothing:antialiased} button,input,select{font:inherit}a{color:inherit}button,a{-webkit-tap-highlight-color:transparent} button:focus-visible,a:focus-visible{outline:2px solid var(--ink);outline-offset:5px} [hidden]{display:none!important} .wrap{width:100%;max-width:1080px;margin-inline:auto;padding-inline:var(--gut)} .sr-only{position:absolute;width:1px;height:1px;padding:0;margin:-1px;overflow:hidden;clip:rect(0,0,0,0);white-space:nowrap;border:0} .skip-link{position:absolute;top:8px;left:16px;z-index:99;transform:translateY(-200%);padding:9px 14px;background:#fff;border:2px solid var(--ink)} .skip-link:focus{transform:none} .topbar{display:flex;flex-wrap:wrap;align-items:center;justify-content:space-between;gap:20px;padding-top:26px} .wordmark{font-size:clamp(1.85rem,4vw,3rem);line-height:1.1;font-weight:700;letter-spacing:-.01em;flex-shrink:0} .wordmark .light{font-weight:300} .expo-tag{margin-left:auto;font-size:.75rem;letter-spacing:.11em;text-transform:uppercase;color:var(--ink-faint);text-align:right;max-width:45%;line-height:1.45;overflow-wrap:break-word} .eyebrow{margin:0 0 14px;font-size:.8rem;letter-spacing:.13em;text-transform:uppercase;color:var(--ink-mid);line-height:1.5} .ats-expand{margin:12px 0 0;font-size:1.1875rem;letter-spacing:.065em;line-height:1.35;text-transform:uppercase;color:var(--orange);font-weight:700} .headline{margin:0;font-size:clamp(2.5rem,5.8vw,4.6rem);line-height:1.05;letter-spacing:-.025em;max-width:21ch;font-weight:700;text-wrap:balance;overflow-wrap:break-word} .headline em{font-style:normal;text-decoration-line:underline;text-decoration-color:var(--orange);text-decoration-thickness:3px;text-underline-offset:.095em;text-decoration-skip-ink:none} .headline .ats-word{white-space:nowrap} sup{font-size:.38em;line-height:0;position:relative;vertical-align:super;top:-.06em;letter-spacing:0} .hook-question{font-size:clamp(1.45rem,3vw,2.05rem);line-height:1.2;margin:17px 0 0;font-weight:700} .subhead{margin:18px 0 0;max-width:54ch;font-size:clamp(1.1rem,1.9vw,1.35rem);font-weight:300;color:var(--ink-mid);line-height:1.5} .hero{padding:clamp(32px,4.5vw,54px) 0 clamp(58px,7vw,86px)} .hero-copy{max-width:900px} .vsl{position:relative;aspect-ratio:16/9;min-height:208px;width:100%;margin-top:clamp(26px,3.5vw,42px);overflow:hidden;background:#fafafa;border:var(--pen) solid var(--ink);border-radius:var(--wobble);display:grid;place-items:center;isolation:isolate} .vsl::before{content:"";position:absolute;inset:15px;border:var(--pen-thin) solid var(--line);border-radius:var(--wobble-alt);pointer-events:none} .video-facade{display:flex;flex-direction:column;align-items:center;justify-content:center;gap:10px;align-self:stretch;justify-self:stretch;width:100%;border:0;background:transparent;color:inherit;cursor:pointer;margin:0;padding:30px;position:relative;z-index:1;text-align:center} .video-facade:focus-visible{outline-offset:-8px;border-radius:var(--wobble)} .play{flex-shrink:0;width:76px;height:76px;border:var(--pen) solid var(--ink);border-radius:52% 48% 50% 47%;display:grid;place-items:center;background:#fff;transform:rotate(-1deg);transition:transform .15s ease} .play svg{height:25px;width:25px;margin-left:4px;fill:var(--ink)} .video-facade:hover .play{transform:rotate(-1deg) scale(1.05)} .vsl-title{display:block;font-size:clamp(1.3rem,2.7vw,1.8rem);font-weight:700;line-height:1.2;max-width:30ch} .vsl-note{display:block;font-size:1rem;line-height:1.4;color:var(--ink-mid);font-weight:300;max-width:43ch} .runtime{position:absolute;right:24px;bottom:18px;font-size:.78rem;letter-spacing:.08em;color:var(--ink-mid);pointer-events:none} .vsl.is-embedded::before{display:none} .vsl iframe{position:absolute;inset:0;width:100%;height:100%;border:0;background:#111;z-index:2} .video-meta{display:flex;justify-content:space-between;align-items:center;gap:12px;flex-wrap:wrap;min-height:44px;margin:8px 0 0;font-size:.9rem;line-height:1.5;color:var(--ink-mid)} .video-meta p{margin:0} .video-meta a{padding:8px 0;min-height:44px;display:inline-flex;align-items:center;text-underline-offset:4px} .video-meta:empty,.video-meta:not(.is-active){display:none} .video-status{font-size:.9rem;color:var(--ink-mid);margin:0} .video-facade[aria-disabled=true] .play{opacity:.48} .cta-block{text-align:center;margin-top:26px} .cta{position:relative;display:inline-flex;align-items:center;justify-content:center;gap:12px;min-height:48px;max-width:100%;padding:8px 3px 13px;text-decoration:none;font-weight:700;font-size:clamp(1.35rem,3vw,1.85rem);line-height:1.18;text-align:center} .cta::after{content:"";position:absolute;left:0;right:0;bottom:3px;height:3px;background:var(--orange);transform:rotate(-1deg);border-radius:50%;transition:transform .15s ease} .cta:hover::after,.cta:focus-visible::after{transform:rotate(1deg) scaleX(1.025)} .cta svg{width:.85em;height:.85em;flex-shrink:0;fill:none;stroke:currentColor;stroke-linecap:round;stroke-linejoin:round;stroke-width:1.7} .trustline{display:flex;justify-content:center;flex-wrap:wrap;column-gap:0;row-gap:4px;margin-top:13px;font-size:.8rem;letter-spacing:.04em;text-transform:uppercase;color:var(--ink-mid);line-height:1.5} .trustline span{white-space:nowrap} .trustline span + span::before{content:"·";padding:0 10px;color:var(--ink-mid)} .proofline{margin:13px auto 0;max-width:60ch;color:var(--ink-mid);font-weight:300;font-size:1rem;line-height:1.5} .ats{padding:clamp(58px,7vw,88px) 0;border-top:1px solid var(--line)} .ats-head{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:clamp(30px,5vw,68px);align-items:end;margin-bottom:clamp(30px,4vw,46px)} .section-title{margin:0;font-size:clamp(2.1rem,4.8vw,3.4rem);line-height:1.07;letter-spacing:-.025em;max-width:16ch;text-wrap:balance;overflow-wrap:break-word} .section-title .ats-word{display:block;white-space:nowrap;margin-top:5px} .section-copy{margin:0;max-width:43ch;color:var(--ink-mid);font-weight:300;font-size:clamp(1.05rem,1.7vw,1.2rem);line-height:1.55} .spectrum{width:100%;display:block;margin:0} .spectrum-link{display:block;width:100%;border:0;background:#fff;padding:0;cursor:zoom-in;text-decoration:none} .spectrum img{display:block;width:100%;height:auto;aspect-ratio:1448/816;background:#fff;object-fit:contain} .caption{margin:14px auto 0;text-align:center;color:var(--ink-mid);font-size:.88rem;font-weight:300;line-height:1.5} .scale-actions{display:flex;justify-content:center;margin-top:13px}.scale-download{display:inline-flex;align-items:center;gap:8px;min-height:42px;padding:7px 12px 8px;border:1px solid var(--line);border-radius:999px;background:#fff;color:var(--ink-mid);text-decoration:none;font-size:.88rem;font-weight:400;line-height:1.2;transition:border-color .15s ease,color .15s ease,transform .15s ease}.scale-download svg{width:17px;height:17px;fill:none;stroke:currentColor;stroke-width:1.8;stroke-linecap:round;stroke-linejoin:round;flex-shrink:0}.scale-download:hover,.scale-download:focus-visible{color:var(--ink);border-color:var(--orange);transform:translateY(-1px)} .micro{margin:13px auto 0;max-width:58ch;color:var(--ink-mid);font-weight:300;font-size:1rem;line-height:1.5;text-align:center} .final-cta{margin-top:30px} .foot{border-top:1px solid var(--line);padding-top:26px;padding-bottom:30px;display:flex;justify-content:space-between;gap:18px;flex-wrap:wrap;color:var(--ink-faint);font-size:.8rem;letter-spacing:.07em;text-transform:uppercase;line-height:1.5} .ats-lightbox{width:min(96vw,1600px);max-width:none;height:92vh;height:92dvh;max-height:none;padding:16px;border:1.7px solid var(--ink);border-radius:10px;background:#fff;color:var(--ink);font:inherit;overflow:hidden} .ats-lightbox[open]{display:flex;flex-direction:column;gap:12px} .ats-lightbox::backdrop{background:#1119} .lightbox-head{display:flex;align-items:center;justify-content:space-between;gap:12px;min-height:44px;flex-shrink:0} .lightbox-head h2{font-size:1.1rem;margin:0;line-height:1.2;font-weight:700} .lightbox-controls{display:flex;gap:8px;flex-shrink:0} .lightbox-controls button{font:inherit;font-size:1rem;background:#fff;color:var(--ink);border:1px solid var(--ink);border-radius:5px;min-height:44px;padding:6px 12px;cursor:pointer} .lightbox-body{flex:1;min-height:0;width:100%;overflow:auto;overscroll-behavior:contain;scrollbar-gutter:stable;-webkit-overflow-scrolling:touch} .lightbox-body img{display:block;width:100%;max-width:1448px;height:auto;margin:auto} .lightbox-body.is-zoomed img{width:1448px;max-width:none;margin:0} body.modal-open{overflow:hidden} .noscript-note{font-size:.9rem;color:var(--ink-mid)} @media(max-width:820px){.ats-head{grid-template-columns:1fr;gap:22px}.section-title{max-width:20ch}.section-copy{max-width:54ch}.headline{max-width:22ch}} @media(max-width:560px){.topbar{padding-top:22px;gap:12px}.expo-tag{margin-left:auto;font-size:.72rem;letter-spacing:.045em}.hero{padding-top:30px}.headline{font-size:clamp(2.2rem,9.1vw,2.9rem);line-height:1.08;max-width:none}.hook-question{margin-top:14px}.ats-expand{letter-spacing:.035em}.vsl::before{inset:10px}.video-facade{padding:20px;gap:9px}.play{width:48px;height:48px}.play svg{width:18px;height:18px}.vsl-title{font-size:1.16rem}.vsl-note{font-size:.92rem;line-height:1.35;max-width:34ch}.runtime{display:none}.trustline{display:flex;font-size:.79rem;gap:7px 14px}.trustline span + span::before{content:none}.lightbox-head{align-items:center}.lightbox-head h2{font-size:1rem}.ats-lightbox{padding:12px}.lightbox-controls{gap:6px}.lightbox-controls button{font-size:.9rem;padding:6px 10px}.foot{font-size:.76rem;gap:10px}} @media(max-width:359px){.wordmark{font-size:1.7rem}.expo-tag{max-width:43%;font-size:.7rem}.headline{font-size:2.2rem}.hook-question{font-size:1.4rem}.subhead{font-size:1.06rem}.lightbox-head{flex-wrap:wrap}} @media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}*,*::before,*::after{transition:none!important;animation:none!important}} @media(forced-colors:active){.play{border-color:ButtonText}.play svg{fill:ButtonText}.cta::after{background:LinkText}.headline em{text-decoration-color:LinkText}}